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You need to be where your customers are. And they are everywhere – Search Engines, Facebook, Twitter, Instagram, LinkedIn, your website, and a whole host of apps and sites where your customers get their information and interact with others. As they use these different platforms, you have to grab the opportunity to reach them...

Every year we see a rise in businesses using data for different reasons – be it to inform their decision-making, deliver better services to customers, and boost sales. As such, more and more companies have turned to cloud-based Customer Relationship Management (CRM) systems. Salesforce is a pioneer CRM platform that has...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Those were the days when corporates only needed to build a beautiful website with as much information as they wanted. Yet things are not that easy anymore. Today, web design does have strong impact on your conversion rates,...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text css=".vc_custom_1553075423655{margin-bottom: 20px !important;}"]Short and temporary stories are dominating the digital world with millions of frequent users per platform. In fact, Instagram Stories, as the market leader, is currently featuring 400 million users every day. With such gigantic...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Voice search, RankBrain, mobile-first indexing…these are not jargons or buzzwords you come across in some random textbooks, but your new brother-in-arms in the next search result battle. With more and more companies investing in SEO and many technological...