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One of the key takeaways this year for us as a remote digital marketing agency in Australia, Vietnam, Malaysia and the Philippines – having worked with more clients than ever – is how crucial a digital transformation is for businesses. The pandemic taught us that it’s either...

There’s no shortage of great professionals from interesting backgrounds in digital marketing agencies. The same goes for SOY, with a diverse team from different countries – Australia, Vietnam, Malaysia and the Philippines. This week we talk to Del, our Salesforce Developer, about what keeps inspiring...

At some point, you’ve probably realised that you need to ramp up your marketing activities to meet your business goals. But there are obstacles ahead: you could be a small company with not enough people to execute your marketing initiatives; you probably don’t have the relevant experience; you don’t...

You need to be where your customers are. And they are everywhere – Search Engines, Facebook, Twitter, Instagram, LinkedIn, your website, and a whole host of apps and sites where your customers get their information and interact with others. As they use these different platforms, you have to grab the opportunity to reach them...

Every year we see a rise in businesses using data for different reasons – be it to inform their decision-making, deliver better services to customers, and boost sales. As such, more and more companies have turned to cloud-based Customer Relationship Management (CRM) systems. Salesforce is a pioneer CRM platform that has...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Those were the days when corporates only needed to build a beautiful website with as much information as they wanted. Yet things are not that easy anymore. Today, web design does have strong impact on your conversion rates,...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text css=".vc_custom_1553075423655{margin-bottom: 20px !important;}"]Short and temporary stories are dominating the digital world with millions of frequent users per platform. In fact, Instagram Stories, as the market leader, is currently featuring 400 million users every day. With such gigantic...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Voice search, RankBrain, mobile-first indexing…these are not jargons or buzzwords you come across in some random textbooks, but your new brother-in-arms in the next search result battle. With more and more companies investing in SEO and many technological...